Electrical
Castle Hill Electrical Repositioning
Sharper branding and a conversion-led website helped the business present like a premium provider instead of a commodity option.
+57%
Higher-value enquiries
-29%
Bounce rate
+41%
Time on page
Before
The company had strong offline trust but a weak online presentation that encouraged price-shopping.
What we changed
We refined the positioning, rebuilt the homepage and structured the site around credibility, proof and clearer next steps.
Outcome
The business started attracting better-fit conversations and winning more work without needing to compete on cheap pricing.
Branding
Web Design
CTA strategy
Schema